By Robert Klara
Adweek
Nov. 30, 2015

Coco Chanel once remarked, "I don't do fashion, I am fashion." Few designers could have gotten away with such singular self-aggrandizement, but Chanel had earned the right—with her little black dresses, her perfumes and, of course, her handbags. Of these, there's a petit, quilted little number called the 2.55 that has managed to be one of fashion's impossibilities. It's 60 years old and still entirely of the moment.